nobody knew how it started, but everyone knew it was bound to happen.
characters:
boy1 - segment producer of a popular show
boy 2 - technical staff of a popular show in another network
boy1: pare, wag na tayong mag-away, tignan na lang natin sa ratings. sino bang lamang sa ratings?
boy2: duh, nadadaya naman yun e.
boy1: electronic kaya yun, pano yun madadaya?
me: how does that work anyway? the ratings?
boy1: ac nielsen has this machine that tracks audience viewers by &^$%#@&(^$%@@!#$&Y*%$... in short, when a tv is tuned in to this channel, something in the machine lights up.
me: ooohhh. so it measures the number of people hooked up at the tv station at a particular time. it doesn't really rate the quality of the shows.
boy2 chuckled.
boy1: in a way it does.
boy2: of course it doesn't. masa lang ang nanunuod sa inyo e. kaya marami.
boy1: e baket, masa naman talaga target market namin a. if nagre-rate ang shows namin then the shows have served their purpose.
boy2: pero aminin mo na mas-high quality ang shows namin.
boy1: hindi kaya!
boy2: e nanunuod ka nga ng Maging Sino Ka Man e! traydor ka sa sarili mong station.
boy1: e baket masa ba ko?!
me (at the back of my head): guys, don't you think this is pointless, not to mention stupid? 'coz in the first place, there's no point of comparison, your stations have two different target markets.
***
the conversation happened way before the ratings issue exploded. i thought everything was settled during that conversation; i've heard everything i needed to hear. until the other network started its campaign to lower its standards (moral and otherwise) to get ahead in the ratings war. and here i am thinking that a neck-and-neck competition enhances growth and encourages competitiveness.
Wednesday, February 06, 2008
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